About

Built by operators, not marketers

We run a real business with our own money on the line, and we bring that view to your ads.

Who is behind aftrclick

Gulshan Iyer

Gulshan is a director of Arbhu Enterprises Private Limited, a cross-border export business running since 2018. Running it means living with the things most marketing advice skips: landed costs, thin margins, cash-on-delivery orders that come back, GST and currency swings.

He built the systems behind the business himself: how leads come in and get followed up, how quotes go out, how payments and shipments are tracked, and how the team is hired. Much of it now runs on its own.

Why that matters

We judge ads by the money that comes back

We carry a P&L ourselves, so we look at orders that get delivered and paid for, not just clicks or placed orders. When an order is cancelled or returned, it should not count as a win for your ads. That gap is what aftrclick works on.

What we do

Want to see where your ads are leaking money?